Global Media Partnership and the Launch of Theory Media Group
Dec 22
FOR IMMEDIATE RELEASE
LOS ANGELES, CA — Jupiter Theory Agency (JTA) is proud to announce a strategic partnership with John McCreary, founder of Silver Screen Visions and Co-Host of the All Angles Podcast, to spearhead the agency’s new PR, visual production and publishing division: Theory Media Group.
This partnership marks a significant shift in artist development, merging JTA’s talent management expertise with a sophisticated media engine. Theory Media Group will serve as the agency’s internal "Press Corps," comprising a hand-selected roster of veteran journalists, photographers, and videographers dedicated to restoring depth and integrity to music journalism.
"With the launch of Theory Media Group, we are taking control of the narrative," says Erin, Founder and Head of Talent of Jupiter Theory Agency. "By bringing authentic storytelling, elite visual production, and strategic PR under one roof, we are ensuring our artists are represented with a level of excellence they deserve as independent artists."
Key Partnership Initiatives:
The All Angles Podcast: Hosted by John McCreary and Cliff Cook - A new weekly segment, "Powered by JTA," providing a platform for artist development updates and exclusive interviews.
Theory Media Group: A specialized network of journalists and creators providing high-fidelity, long-form editorial and cinematic coverage for JTA talent.
Unified Media Desk: A centralized system for credentialing and digital asset management, ensuring protective standards and brand consistency for all represented artists.
Live Production & Streaming: Co-operated high-production live streams, creating premium content for global fans and professional EPKs.
Media Contact for Jupiter Theory Agency & Theory Media Group:
Erin Elsea, Founder
Media Contact for Silver Screen Visions
John McCreary
Media Contacts for the All Angels Podcast
John McCreary
Cliff “Cookie” Cook